Kit Development

Website Tools

 

Best Practice Cases in Branding (3rd Edition) : Kevin Keller




Customers also bought these Products:


Marketing Management (12th Edition) (Marketing Management)
Marketing Management (12th Edition) (Marketing Management)
Author: Philip Kotler
Manufacturer: Prentice Hall
ListPrice: $166.67
Similar Products (5+)
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Author: Alina Wheeler
Manufacturer: Wiley
ListPrice: $45.00
Offer: $29.70
The Brand Gap: Expanded Edition
The Brand Gap: Expanded Edition
Author: Marty Neumeier
Manufacturer: Peachpit Press
ListPrice: $21.99
Offer: $17.24
How Customers Think: Essential Insights into the Mind of the Market
How Customers Think: Essential Insights into the Mind of the Market
Author: Gerald Zaltman
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
Similar Products (5+)
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Author: l
Manufacturer: Wiley
ListPrice: $35.00
Offer: $21.00
Similar Products (5+)
Strategic Brand Management (3rd Edition)
Strategic Brand Management (3rd Edition)
Author: Kevin Lane Keller
Manufacturer: Prentice Hall
ListPrice: $168.00
Offer: $134.40
Similar Products (5+)
Advertising Strategy: Creative Tactics From the Outside/In
Advertising Strategy: Creative Tactics From the Outside/In
Author: Tom Altstiel
Manufacturer: Sage Publications, Inc
ListPrice: $59.95
Offer: $53.95
Similar Products (5+)
Brands and Branding (The Economist Series)
Brands and Branding (The Economist Series)
Author: Rita Clifton
Manufacturer: Bloomberg Press
ListPrice: $32.95
Offer: $21.75
Similar Products (5+)
Managing Brand Equity
Managing Brand Equity
Author: David A. Aaker
Manufacturer: Free Press
ListPrice: $35.00
Offer: $28.00
Similar Products (5+)
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term 4th edition (New Strategic Brand Management: Creating & Sustaining Brand Equity)
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term 4th edition (New Strategic Brand Management: Creating & Sustaining Brand Equity)
Author: Jean-Noel Kapferer
Manufacturer: Kogan Page
ListPrice: $70.00
Offer: $48.36
Similar Products (5+)
Building Strong Brands
Building Strong Brands
Author: David A. Aaker
Manufacturer: Free Press
ListPrice: $30.00
Offer: $19.80
Similar Products (5+)
Harvard Business Review on Brand Management (Harvard Business Review Paperback Series)
Harvard Business Review on Brand Management (Harvard Business Review Paperback Series)
Author: Erich Joachimsthaler
Manufacturer: Harvard Business School Press
ListPrice: $22.00
Offer: $14.96
Similar Products (5+)
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Author: David A. Aaker
Manufacturer: Free Press
ListPrice: $28.00
Offer: $18.48
Similar Products (5+)
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
Author: Jean-Noel Kapferer
Manufacturer: Kogan Page
ListPrice: $59.95
Offer: $40.80
Similar Products (5+)
Creating Breakthrough Products: Innovation from Product Planning to Program Approval (Financial Times Prentice Hall Books)
Creating Breakthrough Products: Innovation from Product Planning to Program Approval (Financial Times Prentice Hall Books)
Author: Jonathan Cagan
Manufacturer: FT Press
ListPrice: $31.99
Offer: $21.11
Similar Products (5+)
Space Race: An Inside View of the Future of Communications Planning
Space Race: An Inside View of the Future of Communications Planning
Author: Jim Taylor
Manufacturer: Wiley
ListPrice: $49.95
Offer: $32.97
Similar Products (5+)
Marketing Plan Handbook and Marketing Plan Pro (2nd Edition)
Marketing Plan Handbook and Marketing Plan Pro (2nd Edition)
Author: Marian Burk Wood
Manufacturer: Prentice Hall
ListPrice: $148.87
Offer: $106.00
Similar Products (5+)
Advanced Brand Management
Advanced Brand Management
Author: Paul Temporal
Manufacturer: Wiley
ListPrice: $34.95
Offer: $24.47
Similar Products (5+)
SPSS 10.0 Guide to Data Analysis
SPSS 10.0 Guide to Data Analysis
Author: Marija J. Norusis
Manufacturer: Prentice Hall
ListPrice: $74.00
Brand New Justice, Second Edition: How Branding Places and Products Can Help the Developing World
Brand New Justice, Second Edition: How Branding Places and Products Can Help the Developing World
Author: Simon Anholt
Manufacturer: Butterworth-Heinemann
ListPrice: $35.95
Offer: $28.04
Similar Products (5+)
Building Strong Brands
Building Strong Brands
Author: David A. Aaker
ListPrice: $28.00
Similar Products (5+)
Outlines & Highlights for Strategic Brand Management: Building, Measuring, and Managing Brand Equity by Keller, ISBN: 0130411507 (Cram 101 Textbook Outlines)
Outlines & Highlights for Strategic Brand Management: Building, Measuring, and Managing Brand Equity by Keller, ISBN: 0130411507 (Cram 101 Textbook Outlines)
Author: Cram101 Textbook Reviews
Manufacturer: AIPI
ListPrice: $17.95
Offer: $17.95
Similar Products (5+)
Strategy and Management of Industrial Brands: Business to Business - Products & Services
Strategy and Management of Industrial Brands: Business to Business - Products & Services
Author: Philippe Malaval
Manufacturer: Springer
ListPrice: $84.95
Offer: $84.95
Similar Products (4)
The Marketing Plan: A Handbook
Author:
Marian Burk Wood
Manufacturer: Pearson Prentice Hall
ListPrice: $69.33
Similar Products (5+)


Products from United States  Products from United Kingdom


Add to Favorites





Secure Checkout

Sitemap | Copyright 2006 www.kitdevelopment.com | Contact Us